Social media has becoming increasingly more and more important for companies today. Your company isn't considered current if it's not engaged in social media. This goes for literally all corporations in this day and age for each and every brand. It is, after all, a part of building brand identity.
One particular platform that companies like to play around with is Twitter. Since it is a platform primarily used to post random thoughts and ideas online it's usually the platform used most loosely.
Wendy's, for example, has created a clear online presence through Twitter. The fast food chain is known for its affordable menu filled with hamburgers and chicken sandwiches. However, online, it is known for its sassiness and witty comebacks.
Take a look at some of the funniest tweets Wendy's has fired back at its followers. The roasting couldn't be anymore hilarious.
Relocate to somewhere that does have it.